Do You Only Work With Companies Entering Vietnam?

No. We work with companies entering Vietnam and with businesses already here that want to grow, launch a new product or get more from their current marketing.

Can You Work Alongside Our Own Marketing Team?

Yes. We can run your marketing end to end as an outsourced team, or take on specific channels or campaigns while your team keeps the rest.

Which Marketing Channels Do You Cover?

Social media, paid ads, search (SEO), content, influencer and creator campaigns, events and activations, and retail or distributor channels. We recommend a mix based on your audience and budget rather than using every channel at once.

Do We Need a Large Budget to Start?

No. We start from the budget you have, usually with one campaign or channel, and expand once the results support it.

Can You Translate Our Content Into Vietnamese?

Yes. We adapt wording, tone, imagery and examples so they read naturally to Vietnamese customers, for packaging, websites, apps and campaigns.

How Do You Report on Results?

You receive regular reports on the numbers agreed at the start, such as reach, leads, sales or sign-ups, along with what we plan to change next.

Marketing Strategy in Vietnam: Best Campaigns for 2026

Entering new markets

Marketing for New Markets

A brand that sells well at home can still miss in a new market. We study your audience, adapt your positioning and messaging to local tastes and buying habits across Southeast Asia and China, and plan where to appear first and what to say when you do.

Audience research
Positioning and messaging for Southeast Asia and China
Channel strategy and launch plan

Best forCompanies bringing a consumer or B2B brand to Southeast Asia or China for the first time.

For exampleA Canadian lifestyle brand reshapes its voice and packaging for Gen Z shoppers in Vietnam.

Outsourced or in-house

Full-Suite Digital Marketing

We work as your outsourced marketing team or add hands to your own. Content, social media, paid ads, SEO and influencer campaigns, run in Vietnamese and reported on regularly, so you can see what each channel brings in.

Content and social media management
Paid ads and SEO
Influencer campaigns

Best forCompanies without a marketing team in Vietnam, or teams that need more hands to grow.

For exampleA fashion brand gets monthly content, Facebook ad management and TikTok influencer coordination.

Launches and events

Pop-ups, Activations & Brand Launches

People remember a brand they have met in person. We plan and run pop-up stores, activations, influencer dinners and product launches, from the first idea to the day itself, with local creators and press on the guest list.

Event concept and planning
Venues, suppliers and on-the-day management
Influencer and press invitations

Best forBrands launching a product, opening in a new city or marking their arrival in Vietnam.

For exampleA new fashion line hosts a pop-up launch party with local creators and press.

Getting on the shelves

Retail & Distributor Channel Development

A good product still needs the right shops to reach customers. We find the retailers and distributors that suit your brand, make the introductions, support the negotiations and run a pilot before you commit to a wider rollout.

Retail and distributor mapping
Partner introductions and negotiations
Pilot launch and review

Best forFood and drink, health, beauty and other consumer brands looking for stockists in Vietnam.

For exampleA Korean food brand gets its products into Vietnamese supermarket chains.

More than translation

Brand Localisation & Translation

Word-for-word translation often reads as foreign. We adapt your website, packaging and campaigns to the Vietnamese language and culture, rewriting where needed so each message keeps its meaning, tone and appeal.

Brand copy rewritten for each language
Packaging, website and app adaptation
Campaign localisation

Best forBrands with packaging, websites, apps or campaigns written for another market.

For exampleA UK skincare company adapts its packaging, tone of voice and the way it describes product benefits.

Regional coverage

Across Southeast Asia & China

Our marketing services are delivered across these markets from our base in Vietnam, in each market's own languages and on the platforms people there use most.